Video: David Pierson talks about what makes a good story

David Pierson, a staff writer with the Los Angeles Times talks about what makes a good story. Pierson was a panelist at a Media Access Workshop sponsored by the Asian American Journalists Association Los Angeles Chapter and NBC.

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Video: Bill Imada talks about his LUCKY strategy in dealing with the media

Bill Imada with the IW Group talks about his LUCKY strategy for community-based organizations to get their news in the news. Imada was a panelist at a Media Access Workshop sponsored by the Asian American Journalists Association Los Angeles Chapter and NBC.

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